Fanzz Selects Attunity Replicate to Enable Big Data Analytics and Inform Real-time Operational Decisions

Attunity’s data replication solution helps online sports apparel retailer to improve inventory management, customer satisfaction and bottom line

BURLINGTON, MA – May 20, 2015 – Attunity Ltd. (NASDAQ CM: ATTU), a leading provider of information availability software solutions, announced today that Fanzz Sports Apparel, Inc., one of the largest providers of sports apparel and merchandise in the United States, has selected Attunity’s high-performance data replication solution, Attunity Replicate, to accelerate and facilitate the distribution, replication and availability of its data for business operations and analytics needs.

Founded in 1987 and owned by the Larry H. Miller Group of Companies, Fanzz started as an in-stadium store selling team merchandise at Utah Jazz games. The company has since expanded to sell officially licensed NFL, NBA, MLB, NHL, MLS and NCAA products in over 120 stores in 22 states in the U.S., as well as online at As it grew, Fanzz was challenged by its existing complex and time-consuming replication processes, which were lacking performance, consolidation and reliability. Fanzz knew it needed a change when the process began negatively impacting the accuracy of sales data being reported to executive management.

To remedy the issue and streamline operations, Fanzz required an automated data integration solution that could enable more accurate views of data while accelerating response to lines of business requesting real-time operational reporting and analytics. Fanzz also wanted to avoid the expense of licensing additional SQL servers. To support its evolving business requirements and gain access to real-time data that can positively impact its bottom line, Fanzz chose Attunity Replicate.

"In order to react to rapidly changing requirements, such as apparel inventory based on playoff results and players transferring between teams, access to real-time data is critical to our operations,” said Dustin Spangler, Director, Business Intelligence at Fanzz. “Attunity Replicate’s unmatched ease of use, performance and scalability, combined with its expansive platform support and elegant execution, will allow us to improve our Big Data analytics initiatives and ultimately provide our customers with a resource that rewards their loyalty and knowledge.”

“We are thrilled that Fanzz, one of the largest sports apparel and merchandise retailers in the country, chose Attunity Replicate to deliver reliable data for its analytics initiatives,” stated Lawrence Schwartz, VP Marketing at Attunity. “By providing an optimized data loading solution that will consolidate multiple online systems into a single data warehouse, Attunity Replicate will empower Fanzz with critical visibility of consistent and reliable information in a timelier manner that will ultimately arm it with a stronger competitive advantage.”

About Attunity

Attunity is a leading provider of information availability software solutions that enable access, management, sharing and distribution of data, including Big Data, across heterogeneous enterprise platforms, organizations, and the cloud. Our software solutions include data replicationdata flow managementtest data managementchange data capture (CDC), data connectivityenterprise file replication (EFR), managed file transfer (MFT), data warehouse automation, data usage analytics, and cloud data delivery.

Attunity has supplied innovative software solutions to its enterprise-class customers for nearly 20 years and has successful deployments at thousands of organizations worldwide. Attunity provides software directly and indirectly through a number of partners such as Microsoft, Oracle, IBM and HP. Headquartered in Boston, Attunity serves its customers via offices in North America, Europe, and Asia Pacific and through a network of local partners. For more information, visit or our In Tune blog and join our community on TwitterFacebookLinkedIn and YouTube.


IMPORTANT NOTE: The announcement of any particular selection or implementation of Attunity products is not necessarily indicative of the timing of recognition of revenue therefrom or the level of revenue for any particular period. References to customer successes are based upon a single user experience and such customer’s testimonial.

Safe Harbor Statement

This press release contains forward-looking statements, including statements regarding the anticipated features and benefits of Replicate Solutions, within the meaning of the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995 and other Federal Securities laws. Statements preceded by, followed by, or that otherwise include the words "believes", "expects", "anticipates", "intends", "estimates", "plans", and similar expressions or future or conditional verbs such as "will", "should", "would", "may" and "could" are generally forward-looking in nature and not historical facts. Because such statements deal with future events, they are subject to various risks and uncertainties and actual results, expressed or implied by such forward-looking statements, could differ materially from Attunity's current expectations. Factors that could cause or contribute to such differences include, but are not limited to: our reliance on strategic relationships with our distributors, OEM and VAR partners, and on our other significant customers; risks and uncertainties relating to acquisitions, including costs and difficulties related to integration of acquired businesses; timely availability and customer acceptance of Attunity's new and existing products, including Attunity Maestro; changes in the competitive landscape, including new competitors or the impact of competitive pricing and products; a shift in demand for products such as Attunity's products; the impact on revenues of economic and political uncertainties and weaknesses in various regions of the world, including the commencement or escalation of hostilities or acts of terrorism; and other factors and risks on which Attunity may have little or no control. This list is intended to identify only certain of the principal factors that could cause actual results to differ. For a more detailed description of the risks and uncertainties affecting Attunity, reference is made to Attunity's latest Annual Report on Form 20-F which is on file with the Securities and Exchange Commission (SEC) and the other risk factors discussed from time to time by Attunity in reports filed with, or furnished to, the SEC. Except as otherwise required by law, Attunity undertakes no obligation to publicly release any revisions to these forward-looking statements to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events.



© Attunity 2015. All Rights Reserved. Attunity is a registered trademark of Attunity Inc. All other product and company names herein may be trademarks of their respective owners.


Press contacts:

Melissa Kolodziej, Director of Marketing Communications, Attunity

Tel. 781-730-4073

Dev Tool:

Request: company/press-releases/fanzz-selects-attunity-replicate-to-enable-big-data-analytics-and-inform-real-time-operational-decisions
Matched Rewrite Rule: company/press-releases/([^/]+)(?:/([0-9]+))?/?$
Matched Rewrite Query: press-releases=fanzz-selects-attunity-replicate-to-enable-big-data-analytics-and-inform-real-time-operational-decisions&page=
Loaded Template: single-press-releases.php