Press Releases

July 28, 2011

Microsoft SQL Server MVPs Select Attunity to Deliver Real-time Data Warehousing and Business Intelligence Solutions

BURLINGTON, MA– July 28, 2011 - Attunity Ltd. (OTC BB: ATTUF.OB), a leading provider of real-time data integration and event capture software announced today that Microsoft SQL Server MVPs Allan Mitchell and Jennifer Stirrup of UK-based Copper Blue Consulting, have selected the award-winning Attunity CDC Suite for SSIS to deliver efficient data integration for data warehousing and business intelligence (BI) solutions to clients worldwide. Mr. Mitchell will present the solution live in a joint webinar on August 16, 2011, at 1:00 PM ET / 6:00 PM BST.


“Working with a variety of customers across different industries, we are seeing a growing need for real-time data integration solutions that can handle high data volumes in heterogeneous IT environments affordably,” explained Allan Mitchell, SQL Server MVP, Integration Director and Co-founder of Copper Blue Consulting. “Attunity’s CDC technology meets our high expectations with its performance, scalability and ease of use. It facilitates the delivery of information required for strategic initiatives such as real-time data warehousing, BI and master data management (MDM), and is an ideal fit for our affordable, total solution approach.”


Attunity CDC Suite for SSIS is a complete solution for integrating continually changing data using SQL Server Integration Services (SSIS), efficiently and in real-time. Designed and integrated into SSIS, it simplifies the creation of data replication solutions, accelerating implementation time, and reducing resources and costs. By utilizing log-based change data capture (CDC), the software has minimal impact on the many source systems it supports, making it possible to get data from operational systems without impacting their levels of service.

“An increasing number of organizations worldwide adopt the Microsoft BI platform and face the challenge of using their heterogeneous information efficiently and in real-time,” said Itamar Ankorion, Vice President of Business Development at Attunity. “Our software addresses this requirement and having recognized experts like Allan Mitchell and Jennifer Stirrup select it gives a clear indication of its value to organizations using SQL Server.”


To Register for the Upcoming Webinar/Product Demo:

Mr. Mitchell will be co-presenting the complimentary, live webinar with Attunity on Tuesday, August 16, 2011, at 1:00 PM EST/ 6:00 PM BST. It is titled: “SQL MVP - Discusses How to Achieve Real-time BI Using Oracle and Microsoft SQL Server”. IT and database professionals are welcome to register using the following link: https://www1.gotomeeting.com/register/838452537. The event will also be recorded and available for on-demand viewing post-event at www.attunity.com/webinars.

About Microsoft MVPs
The MVP Award recognizes exceptional technical community leaders from around the world who voluntarily share their deep, real-world knowledge about Microsoft technologies with others. MVPs are nominated by other technical community members, current and former MVPs, and Microsoft personnel who have noted their leadership. To receive the Microsoft MVP Award, MVP nominees undergo a rigorous review process by a panel that includes members of the MVP team and Microsoft product groups.

About Allan Mitchell
Allan Mitchell, a Microsoft SQL Server MVP since 2004, specializes in SQL Server technology, its BI suite of tools, and SSIS-based solutions (Extract Transform Load [ETL] technology). He provides related business-critical data solutions and services using a variety of technologies including MDM, operational reporting, and historical and predictive analytics through his SQL Server and Business Intelligence consultancy, Copper Blue Consulting. An active member of the global SQL Server community, Mr. Mitchell is a sought-after speaker at Microsoft industry events including PASS Summit and SQLBits, and is well-known for his popular blog: www.SQLIS.com. He is also available on twitter at www.twitter.com/allanSQLIS.

About Jennifer Stirrup, MCP, M.A. (Hons), M.Sc
Jen Stirrup, a Microsoft SQL Server MVP, is a Business Intelligence consultant with a focus on Data Visualization and Co-founder of Copper Blue Consulting. She has headed BI projects worldwide and is a frequent speaker at industry events including SQLBits, SQLPASS and other related community events. She blogs regularly on Business Intelligence and Data Visualization topics at www.jenstirrup.com and you can follow her avid tweets at www.twitter.com/jenstirrup.


Both Jennifer and Allan can also be found tweeting under their corporate alias at www.twitter.com/thinkcopperblue.

About Attunity
Attunity is a leading provider of real-time data integration and event capture software. Our offering include software solutions such as Attunity Stream®, a real-time and change-data-capture (CDC) software, our Operational Data Replication (ODR) solution and Attunity Connect®, our real-time connectivity software. Using Attunity’s software solutions, our customers enjoy dramatic business benefits by enabling real time access to information where and when needed, across the maze of heterogeneous systems making up today’s IT environment.


Attunity has supplied innovative software solutions to its enterprise-class customers for nearly 20 years and has successful deployments at thousands of organizations worldwide. Attunity provides software directly and indirectly through a number of partners such as Microsoft, Oracle, IBM and HP. Headquartered in Boston, Attunity serves its customers via offices in North America, Europe, and Asia Pacific and through a network of local partners. For more information, visit http://www.attunity.com and join our community on Twitter, Facebook and LinkedIn.

Safe Harbor Statement
This press release contains forward-looking statements within the meaning of the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995 and other Federal Securities laws. Statements preceded by, followed by, or that otherwise include the words "believes", "expects", "anticipates", "intends", "estimates", "plans", and similar expressions or future or conditional verbs such as "will", "should", "would", "may" and "could" are generally forward-looking in nature and not historical facts. Because such statements deal with future events, they are subject to various risks and uncertainties and actual results could differ materially from Attunity’s current expectations. Factors that could cause or contribute to such differences include, but are not limited to: the impact on revenues of economic and political uncertainties and weaknesses in various regions of the world, including the commencement or escalation of hostilities or acts of terrorism; our liquidity challenges and the need to raise additional capital in the future; any unforeseen developmental or technological difficulties with regard to Attunity’s products; changes in the competitive landscape, including new competitors or the impact of competitive pricing and products; a shift in demand for products such as Attunity’s; unknown factors affecting third parties with which Attunity has formed business alliances; timely availability and customer acceptance of Attunity’s new and existing products; and other factors and risks on which Attunity may have little or no control. This list is intended to identify only certain of the principal factors that could cause actual results to differ. For a more detailed description of the risks and uncertainties affecting Attunity, reference is made to Attunity’s Annual Report on Form 20-F for the year ended December 31, 2010, which is on file with the Securities and Exchange Commission (SEC) and the other risk factors discussed from time to time by Attunity in reports filed or furnished to the SEC. Except as otherwise required by law, Attunity undertakes no obligation to publicly release any revisions to these forward-looking statements to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events.

###

© Attunity 2011. All Rights Reserved. Attunity is a registered trademark of Attunity Inc. All other product and company names herein may be trademarks of their respective owners.

Press contact:
Itamar Ankorion, VP Business Development and Corporate Strategy, Attunity
itamar.ankorion@attunity.com
Tel. 781-730-4071