Press Releases

August 9, 2011

Attunity to Host Free Webinar on Replicating Oracle Data to SQL Server for Achieving Efficient Operational BI

BURLINGTON, MA– August 9, 2011 – Attunity Ltd. (OTC BB: ATTUF.OB), a leading provider of real-time data integration and event capture software, announced today that it will host a complimentary webinar titled, “SQL MVP Discusses Cost-Effective Real-time BI Using Oracle and SQL Server- How Attunity Customer Accelerates BI Reporting by over 80%”, on Tuesday, August 16, 2011, from 1:00 PM – 2:00 PM Eastern Time. In this webinar, SQL Server MVP Allan Mitchell will discuss recent trends driving the need for operational BI, highlight a related, successful case study and suggest cost-efficient ways for utilizing Microsoft, Oracle and partner technologies to deliver real-time, operational BI.

Many IT organizations today don’t realize that they’re not taking full advantage of the capabilities that Microsoft BI technology has to offer,” explains Allan Mitchell, Microsoft SQL Server MVP, Integration Director and Co-founder of Copper Blue Consulting. “In this webinar, I will highlight how many successful companies leverage the technology’s innate power to offload Oracle data to a SQL Server BI technology stack to support ‘same-day decision making’. Specifically, I will outline the success of AUTOonline, an online retailer in an Oracle and SQL Server environment that used Attunity technology to enable acceleration of their operational BI and reporting by over 80%.”

This informative webinar will cover:

· How to scale up real-time BI without impacting core servers

· Optimization tips for achieving real-time operational BI using Microsoft BI, Oracle and SQL Server

· Case study: How AUTOonline implements key technologies to speed up reporting by 86%

· Live demonstration of Oracle data offloaded to a BI Platform on SQL Server for real-time BI

· And more!

For more information and to register for the webinar,
use the following link:
https://www1.gotomeeting.com/register/838452537.

The event will also be recorded and available for on-demand viewing post-presentation at www.attunity.com/webinars.


About the featured presenter:

Allan Mitchell, a Microsoft SQL Server MVP since 2004, specializes in SQL Server technology, its BI suite of tools, and SSIS-based solutions (Extract Transform Load [ETL] technology). He provides related business-critical data solutions and services using a variety of technologies including MDM, operational reporting, and historical and predictive analytics through his SQL Server and Business Intelligence consultancy, Copper Blue Consulting. An active member of the global SQL Server community, Mr. Mitchell is a sought-after speaker at Microsoft industry events including PASS Summit and SQLBits, and is well-known for his popular blog: www.SQLIS.com.

About Attunity
Attunity is a leading provider of real-time data integration and event capture software. Our offering include software solutions such as Attunity Stream®, a real-time and change-data-capture (CDC) software, our Operational Data Replication (ODR) solution and Attunity Connect®, our real-time connectivity software. Using Attunity's software solutions, our customers enjoy dramatic business benefits by enabling real-time access to information where and when needed, across the maze of heterogeneous systems making up today's IT environment.

Attunity has supplied innovative software solutions to its enterprise-class customers for nearly 20 years and has successful deployments at thousands of organizations worldwide. Attunity provides software directly and indirectly through a number of partners such as Microsoft, Oracle, IBM and HP. Headquartered in Boston, Attunity serves its customers via offices in North America, Europe, and Asia Pacific and through a network of local partners. For more information, visit http://www.attunity.com and join our community on Twitter, Facebook and LinkedIn.

Safe Harbor Statement
This press release contains forward-looking statements within the meaning of the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995 and other Federal Securities laws. Statements preceded by, followed by, or that otherwise include the words "believes", "expects", "anticipates", "intends", "estimates", "plans", and similar expressions or future or conditional verbs such as "will", "should", "would", "may" and "could" are generally forward-looking in nature and not historical facts. Because such statements deal with future events, they are subject to various risks and uncertainties and actual results could differ materially from Attunity’s current expectations. Factors that could cause or contribute to such differences include, but are not limited to: the impact on revenues of economic and political uncertainties and weaknesses in various regions of the world, including the commencement or escalation of hostilities or acts of terrorism; our liquidity challenges and the need to raise additional capital in the future; any unforeseen developmental or technological difficulties with regard to Attunity’s products; changes in the competitive landscape, including new competitors or the impact of competitive pricing and products; a shift in demand for products such as Attunity’s; unknown factors affecting third parties with which Attunity has formed business alliances; timely availability and customer acceptance of Attunity’s new and existing products; and other factors and risks on which Attunity may have little or no control. This list is intended to identify only certain of the principal factors that could cause actual results to differ. For a more detailed description of the risks and uncertainties affecting Attunity, reference is made to Attunity’s Annual Report on Form 20-F for the year ended December 31, 2010, which is on file with the Securities and Exchange Commission (SEC) and the other risk factors discussed from time to time by Attunity in reports filed or furnished to the SEC. Except as otherwise required by law, Attunity undertakes no obligation to publicly release any revisions to these forward-looking statements to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events.


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© Attunity 2011. All Rights Reserved. Attunity is a registered trademark of Attunity Inc. All other product and company names herein may be trademarks of their respective owners.

Press contact:
Itamar Ankorion, VP Business Development and Corporate Strategy, Attunity
itamar.ankorion@attunity.com
Tel. 781-730-4071