By: Data Management Expert David Loshin

Big Data holds big promise. Coupled with analytics, it is the wave of the future and can provide significant competitive advantage for companies.

However, Big Data is not without its challenges. In this ebook, we systematically examine the state of the big data market to understand some of the real issues regarding information availability. We will also help the reader properly anticipate the data accessibility, delivery, and utilization hurdles that tend to plague those who are unprepared to support the imminent kickoff of big data analytics projects.Lastly, the ebook concludes with best practices and sound solutions to beat the Big Data transfer bottleneck and come out on top of the competition.

An Editorial by Richard K. Buckle.

In the age of Big Data, the way that data is captured, stored and analyzed has forever changed. It's increasingly important for businesses to understand this ever-changing marketplace and unveil what the promise of Big Data means for them. To be truly competitive, companies need to find ways to enable ongoing analytics of data originating from all of its touch-points including from sales, customers, prospects and employees - collected from mobile devices, web logs, sensors and other sources - to predict and influence buyer behavior and drive competitive edge. Against this backdrop, it’s easy to see how businesses are struggling to manage the data volumes and velocities as they increase rapidly and exponentially. Connecting the dots between Big Data and multiple other data sources would normally rule out systems like HP NonStop. However, with Attunity, that line is no longer dotted. Download this paper now to learn how NonStop users can leverage Attunity Replicate to deliver meaningful Big Data analytics for financial and competitive gain.