Attunity business partners can join the APP program in one of four categories, depending on their own core business proposition:
Consulting Partners & System Integrators
Attunity Consulting Partners and System Integrators are organizations that provide independent strategy or industry advice, domain expertise and/or implementation services for their clients using Attunity products, as well as possibly 3rd party products. They do not normally sell software themselves.
Solution Providers
Attunity Solution Providers are leading organizations that provide a ‘one-stop-shop’ for their clients. They sell Attunity software, and possibly 3rd party software, and provide domain, industry and deployment expertise for delivering a total solution around our software to their clients.
OEM Partners
Attunity OEM Partners are software application providers in their own right, who embed Attunity software products within their own software solution or use it to augment an existing product offering.
Complementary Technology Partners
Attunity Complementary Technology Partners develop and sell their own software products that are complementary to Attunity's offerings, and are typically provided to complete an end-to-end solution for a customer. Complementary Technology Partners do not normally sell Attunity software.
Program Benefits
The benefits of joining the APP are first and foremost more business opportunities for you. The specifics of how best to exploit those opportunities depends on the type of business partner you are. However, some of the benefits, depending on partner category, could include:
- New software revenues streams by reselling or embedding Attunity products
- New service-related revenue streams
- Free technical and sales training
- Free developer licenses (for internal use only)
- Free sales engagement support
- Free access to the partner forum at www.attunity.com
- Public Relations & Media – access to Attunity marketing support for customer wins and cases studies
- Involvement in Attunity Product Council
- Advanced product direction briefings & beta software access
- Listing/profile in partner area on Attunity website
- Use of Attunity marketing materials
- Discounts on Attunity education courses
Application Process
To apply to become part of the Attunity Partner Program, or simply to find out more, all you need to do as the next step is contact us at alliances@attunity.com
We look forward to working with you.